Does your current brand feel stale and not attracting customers like it used to ?
Maybe it’s time to check out some Company Rebranding Services
What we do is brand & rebrand business services and products. We help your business achieve the brand identity you have envisioned. We create your brand identity which connects with consumers hearts. ReBranding calls this process consumer rebranding. Through design we use emotional connections in your brand identity. We don’t simple create brand identities, we design the consumer, so they become your brand. Consumers are a brand, you are a brand and we design what everyone becomes.
New Product Branding
Branding a new product which your company has launched. Whether in the real world or in the virtual world. Examples are Amazon or Ebay.
Personal Branding uses ones name as their business identity. Donald Trump for example uses his name to brand Trump Hotels or The Hilton Family for Hilton Hotels.
Product branding is straight forward and identifies your company through design. You only need to see a company’s logo and you immediately know what company one is referring to. 3 point star on a car and everyone knows it’s a Mercedes.
This type of branding is used when a company adds a new extension to their brand. Coca cola uses an Extension Brand called Coke Zero. Another example is Apple Ipod, Ipad or Iphone.
If your company is providing a service instead of a product, this is called Service Branding. A great example of a service provider is FedEx or an airline like Delta.
Flanker Branding is when a company introduces a new service or product to their existing brand line. Apple offers the Iphone 5, Iphone 5c and Iphone 5s, marketing them at different prices. Marketing higher and lower end brands.
Your “brand identity” is the combination of verbal, visual and emotional attributes that define your company and set it apart from the competition. How your branding makes people feel and react are key drivers of brand perception.